We’ve been at the forefront of influencer marketing since 2009 and are experts in building relationships and managing campaigns with digital influencers.
We use our extensive knowledge, industry insight and network of leading influencers to create the most effective campaign for your company. We work with you to source influencers to promote your product or service and amplify your messages using a trusted voice.
Our Approach
Our approach is unique. We don’t just look at an influencer’s social media following – we carefully analyse their active audience, existing brand partnerships and communication style to ensure that they are the best fit for your company.
- We determine the influencers that already love or are sure to love your product or service
- We then initiate and build relationships with these influencers on behalf of your company
Long term partnerships
Our speciality is pairing influencers with companies on a long-term basis, and integrating their positive word of mouth across all your digital activity to optimise the return on investment. By partnering with an influencer on a long term basis, you ensure that you have a visible brand advocate in the market showcasing your product or service to their active audience on an ongoing basis.
- We source the most appropriate influencer for your company
- We create and manage a programme of activity with the influencer, integrating the activity across all your digital platforms
- We provide ongoing results and analysis of the influencer’s activity
Campaign Management
Launching a new product or service? Entering a new market? We source the influencers that are best positioned to maximise exposure of your company with your target market and leverage their influence through an innovative programme of activity.
Our service includes:
- Dedicated social media and blog content posts about your product or service on the influencers channels
- Creation of content by the influencer in video, image or text format to promote your product or service
- ‘Ask me anything’ features on social media and Twitter chats led by the influencer to promote your product or service
- Familiarisation trips or workshops with the influencer to experience your product or service
- Company events with the influencer in attendance
Want to know what the people we work with say about us?
“I had the pleasure of dealing with Jenny through her Digital & Social Media role in Tourism Ireland. Jenny is a highly skilled marketer who combines a deep understanding of the target audience and solid research with creative digital campaigns to deliver results. She is a great communicator, professional and approachable at all times and always ready to advise on strategy and best practice in the marketplace.”
Leanne Cromie
Business Unit Manager (Sales & Marketing) at Bunk Campers
READ MORE TESTIMONIALS
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